Why Data, Not Guesswork, Improves Professional Communication

Most professionals rely on intuition to improve communication. Research shows intuition alone is unreliable.

Speech and communication research consistently demonstrates that objective feedback accelerates improvement more than repetition or self-reflection alone (Van Niel et al., 2020).

Communication analyses examine:

  • Speech rate

  • Vocal clarity

  • Pausing

  • Filler word frequency

  • Prosody

  • Nonverbal alignment

These measurable features directly affect listener comprehension and perceived credibility (Jiang & Pell, 2017).


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Data removes judgment and replaces it with clarity.

Professionals who review their communication patterns often report faster improvement because they are no longer guessing what to fix.


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Sources

  • Van Niel et al. (2020)

  • Jiang & Pell (2017)

  • Stephens et al. (2010)

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